LOS ANGELES, March 20 — Beauty and the Beast audiences got an exclusive new look at the upcoming animated film The Boss Baby over the weekend in a cheeky marketing strategy that folded the Disney movie into its own trailer.
For the third official trailer, DreamWorks Animation gave Boss Baby toy versions of Lumiere and Cogsworth to play with — two of the characters from Beauty and the Beast.
“Look, you’ve all made an excellent decision to come see this movie today,” says Boss Baby to audiences.
“You’re clearly shrewd, so let me lay this out for you. On March 31, my movie, DreamWorks’ The Boss Baby will be coming out.”
Voiced by Alec Baldwin, Boss Baby wears a suit, craves spicy tuna rolls, is a formidable foe against his older brother, and is all business when it comes to reclaiming the market share of love babies have lost to puppies.
Watch the trailer here. — AFP-Relaxnews